9 Cheddar Brands You Should NEVER Buy (And 5 That Are Actually Real Cheese!)
Credibility score: 44/100 — Mixed Credibility. Several questionable claims detected. Watch with healthy skepticism.
BSmeter analyzed "9 Cheddar Brands You Should NEVER Buy (And 5 That Are Actually Real Cheese!)" and rated it 44/100 for credibility (a BS score of 56/100 — mixed credibility), on 2026-08-09. Its weakest claim — "Texture test proves Sargento isn't real cheese" — scored 20/100 and was flagged as false equivalence. 30 claims were checked against the video transcript. Scores are produced by BSmeter's AI analysis of the transcript, not independent human verification.
Claims analyzed
Most cheddar isn't real cheese — blanket claim with zero brands named — Loaded Language (45/100)
Slaps 'real cheese' on a legal term and acts like it's gospel — no definition, no proof, just vibes.
Claims additives mean it's 'not real cheese' legally — Loaded Language (45/100)
Equates legal label rules with 'not cheese' — the FDA allows 'cheese food' for a reason
Natamycin on slices = hidden mold blocker deception — Missing Context (45/100)
Natamycin is FDA-approved and naturally occurring — calling it a 'blocker' implies poison
Wood pulp in cheese = proof it's fake — Loaded Language (45/100)
Cellulose is plant fiber — calling it 'wood pulp' makes it sound like sawdust in your sandwich
Texture test proves Sargento isn't real cheese — False Equivalence (20/100)
Compares aged block cheddar to pre-sliced processed cheddar — different products, different purpose
Shelf-stable cheese = chemical betrayal of 'real' cheddar — False Dilemma (20/100)
Sets up a binary: either 'real' cheese that molds fast or 'fake' cheese with additives — ignores cold-chain reality
Additives prove shredded cheddar isn't real cheese — False Equivalence (20/100)
Starch and cellulose keep shreds separate — doesn't mean the cheese itself isn't real. False equivalence between additives and quality.
Traditional branding means real cheese; additives mean fake — Loaded Language (45/100)
Calls cellulose 'wood pulp' to trigger disgust — loaded language doing the work of evidence.
Great Value cheddar is only about price, not quality — Missing Context (45/100)
Ignores that price can reflect scale, not just cutting corners — missing context on how bulk sourcing works.
Walmart isn't the only one playing this game — setting the stage for more accusations. — No Frame (75/100)
Just a setup, mortal. He's telling you there's more to come, more brands to drag through the mud. Fair enough. 😈
Claims 'independent lab testing' found issues, but names no labs, no studies, no dates. Conveniently vague. 💀 — Anonymous Authority (45/100)
Oh, 'independent lab testing,' you say? Which labs, mortal? When? That's not evidence, that's a whisper in a dark alley. 🔥
Accuses consumers of paying more for a 'promise' that isn't delivered, based on packaging. 😈 — Loaded Language (45/100)
He's telling you you're a fool for falling for fancy fonts. It's not about the cheese, it's about your 'instincts.' 🚩
Asserts where the extra money *isn't* going, without actual insight into Kroger's supply chain or production costs. 💀 — Confidence Mismatch (45/100)
He's telling you exactly where the money goes and doesn't go, like he's auditing Kroger's books. Bold. Stupid, but bold. 🔥
Using Borden's long history as a setup for a 'gotcha' moment. 😈 — No Frame (75/100)
Setting the stage with a brand's history — a classic move before the reveal. Nothing tricky yet, just building the narrative. 🔥
Claiming Borden Cheese isn't the 'original' company, relying on brand name sales. 💀 — Missing Context (45/100)
They're saying the company behind the cow changed, but that's how brands work, mortal. It's not a secret conspiracy. 😈
Using 'inherited trust' and taste changes to imply deception, not just evolution. 🚩 — Loaded Language (45/100)
They're framing taste changes as proof of a sinister plot, not just product evolution. That's not evidence, mortal, that's a vibe. 😈
Cracker Barrel packaging implies small-batch, rustic aging, but it's mass-produced by Kraft. — Exposing the marketing illusion. — No Frame (75/100)
He's just laying out the marketing vs. reality here. No trick, just the truth about the packaging. 😈
Cracker Barrel's smooth texture is proof of accelerated aging, not genuine farmhouse cheddar. — Using texture as evidence. — Confidence Mismatch (45/100)
He's connecting a texture difference directly to 'accelerated factory timeline' as if it's the only possible cause. That's a leap, mortal. 💀
If the label's story is false, then 'what else printed on that same package is not true either.' — A slippery slope argument. — Loaded Language (45/100)
One marketing fib and he's implying everything else on the label is a lie. That's not logic, mortal, that's a tantrum. 😈
Tillamook's 'farmer-owned' image was challenged by a 2021 lawsuit alleging misrepresentation of cow raising practices. — Citing a lawsuit to question brand ethics. — No Frame (75/100)
He's citing an actual lawsuit and its outcome. That's a verifiable claim, mortal. Even I can't argue with court documents. 🔥
Tillamook sells fake pasture image while using industrial milk — Missing Context (45/100)
Calls the lawsuit proof of deception — never says what the lawsuit actually ruled.
Velveeta admits it's not cheese because it uses emulsifiers and melts too well — False Equivalence (20/100)
Equates legal labeling rules with 'not real cheese' — ignores that processed cheese is a legally defined category.
Store cheese illegal to call cheese — Loaded Language — Loaded Language (45/100)
Jumps from legal label to 'not allowed to be called cheese' — sounds sinister, just regulatory wording.
Chemistry set ingredients = not cheese — False Equivalence — False Equivalence (20/100)
Equates any additive with fraud — real cheese also has chemistry, just older chemistry.
Kraft Singles not cheese by law — Missing Context — Missing Context (45/100)
Omits that 'cheese product' is a legal category, not a health warning — consumers already know what it is.
Uses America's top-selling cheese as proof the whole aisle is suspect — loaded framing — Loaded Language (45/100)
One best-seller's legal status is stretched to indict every brand nearby — guilt by aisle
Announces 9 guilty brands and 5 pure ones — no data, just the number — Anonymous Authority (45/100)
Drops 'nine brands' like a verdict before naming any — authority without receipts
Cabot praised as farmer-owned co-op with full transparency — no counter-evidence offered — No Frame (75/100)
Lists verifiable ownership structure and public data — straight facts, no spin
'Real cheese' = farmers still milking cows. Missing Context. — Missing Context (45/100)
Equates 'real cheese' with one production detail — ignores FDA standards, aging, ingredients.
No additives = safe cheese. Loaded Language. — Loaded Language (45/100)
'Safe' is doing the work — absence of two additives doesn't prove safety or quality.
See the full analysis with sources and timestamps →