| Core model | Automated AI: transcribes the video, extracts claims, cross-references live web sources, returns a 0-100 credibility score per claim with evidence links | Human journalists investigate a claim and publish a sourced verdict article |
| What actually gets checked | Every verifiable claim in the specific video you submit — any topic, any creator, however obscure | Claims the newsroom selects as viral, relevant, or important enough to investigate |
| Turnaround | Minutes — results while the video is still on your screen | Editorial timeline; Fact Crescendo asks readers to allow a minimum of 7 days for a response to submissions |
| Indian regional-language coverage | Any topic, but no dedicated regional newsroom or local-context reporting | Publishes across Indian regional languages including Hindi, Marathi, Tamil, Malayalam, Gujarati, Bangla, Odia, Assamese and more, with editions across several South and Southeast Asian countries — regional teams cover claims national media skips |
| Watching-a-video workflow | Paste a link, or use the Chrome/Firefox extension to check claims live as you watch, with synced viewer comments | Read published fact-checks on the site, or send a claim to the WhatsApp tipline for the team to consider |
| Editorial accountability | Automated scoring with linked evidence you verify yourself; no newsroom, no corrections desk | Verified signatory of the IFCN Code of Principles — published methodology, non-partisanship and corrections commitments, named editorial team |