| Primary job | Verification — determine whether the claims inside a specific video or podcast hold up | Discovery and monitoring — find what content is spreading across public Meta and Reddit accounts, and how fast |
| Tells you whether a claim is actually true | Yes — 0-100 credibility score per extracted claim, each with linked cross-referenced sources | No, by design — CrowdTangle reported engagement (reactions, comments, shares) and reach. Truth assessment was left to the journalist or fact-checker using it |
| Video and audio content | Transcribes the audio, extracts claims from what is actually said, and checks each one. Also flags logical fallacies and deepfake/AI-media signals | Tracked video posts as objects and measured their engagement, but did not transcribe speech or analyze claims within the video |
| Platform coverage | YouTube, TikTok, Instagram Reels, and podcasts — link-based or via the Chrome/Firefox extension | Public pages, groups, and accounts across Facebook, Instagram, and Reddit — depth on Meta surfaces that no third-party tool has matched since |
| Historical data, leaderboards, and API | None — BSmeter analyzes one piece of content at a time and has no trend, benchmarking, or bulk-export layer | Core strength — custom lists and dashboards, historical archives, leaderboards, saved searches, alerts, and API access for approved partners |
| Availability and who can use it | Live and open to anyone. Free tier; Basic $3.99/mo; Premium $8.99/mo | Retired August 14, 2024. While it ran, access was granted to approved publishers, researchers, and fact-checkers rather than sold self-serve |